Cold Calling 101 – Sales Training for More Appointments in Less Time
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“At Cartridge on Wheels, and our Discount Imaging locations as well, we’re a very big believer in the benefits of addressing the need for getting in front of more prospects with the help of your approach of addressing all aspects of the challenge simultaneously. The telemarketing portion has produced an overwhelming carry over effect into our actual face to face cold calling. There is absolutely no question that our franchise operations that have implemented The Formula so far are setting more appointments and, as a result, are closing more business. We've made this an integral part of our sales directive nationally.

It’s always exciting to hear our franchisees tell their stories of how the techniques of The Formula have worked to get appointments with even the most challenging prospects. The "Bridge Questions" absolutely work brilliantly. But more importantly for us are the long term implications of working the process that you helped us define and implement. In the toughest of economic times, we’re not only selling more right now, but we’re also building better defined territories that will benefit us over time regardless of who the sales rep is solely because of Klpz.

I highly recommend the Caponi Performance Group as a whole, & "ColdCalling101" to anyone who needs to set more appointments, make more sales, expand their customer base, and gain control over territories.”

Tommy Foster - National Sales Director, Cartridge on Wheels
"I want to say thank you so very much for such a wonderful workshop that you gave on Cold Calling one month ago. I have seen you present numerous times and always enjoyed your entertaining humor and the ease that you present the information to us. Your class was just outstanding, your depth of knowledge, combined with your easy style and made the difference for me.

Since I have left your class I have used your techniques and have closed three sales. It was easy for me and fun to do thanks to you and your workshop."

Sarah Beatty - The Preston Group
"We’ve seen three distinct successes from the total approach Barry & Bob bring to the table. First, we’ve certainly seen sales result from the additional appointments our team is setting. Second, we now also have visibility into what our sales teams are actually doing every day to set appointments. Third, we’ve now got the skills to turn more conversations into appointments and the ability to coach our struggling sales people with focused effort."

Bob Sanford - Regional Vice President Terminix Commercial Services
"You should see my calendar! Your techniques really work."

Harry Polly - VP Commercia Bank
“What Coldcalling101 teaches is now becoming part of our culture. Our people are now tracking their calls, their contacts, and their appointments.

It’s part of a larger cultural change arising out of CC101’s training that I am very happy with. One representative in particular made a point of telling me what he had learned as a result of tracking all of his ratios. He mentioned to me that he was closing exactly one out of every 3.65 calls.

This is the kind of specificity we were missing beforehand. As a result of this kind of change, our revenues are up, and our sales are up. Perhaps most important of all, we have gone from a culture of improvising to a culture of measuring."

Rob Russo - Chase Merchant Services
“One of the biggest struggles for virtually any new B2B franchisee is getting enough selling appointments in the beginning to get a new business off the ground. Your total solution that simultaneously addresses both the effectiveness and efficiency of that process should be part of every business’ sales strategy.”

TeamLogic IT - Rich Hall Director of Franchise Operations
"We’re big fans of the combined value of Klpz, The Formula and the set of Best Practices you developed for us. The results were so good when I was using your solution at Terminix that we couldn’t wait to implement it here when we began Green Rain. There is no question that we’re able to get through the appointment setting process in half the time it took before. We’re getting conversations with the decision maker more often and more importantly, turning more of those conversations into quality appointments. There is no question that the result has been a measurable increase in sales."

Calvin Thigpen - President Green Rain Pest Control

Upcoming Events

  Free Webinars

Webinar 17  

 For Managers of Small Sales Teams in Memphis

For managers of small teams, the challenge to solving the ‘dialing for dollars to feed the pipeline’ problem is magnified for two reasons:
 
  • Each sales rep is a big percentage of your forecast. 
  • All companies require any solution to provide a hard dollar ROI as quickly as possible. But for smaller companies, Return on Cash Investments is imperative.  
 
Attend a complimentary webinar to learn about the Prospector’s Academy Community Edition – a proven program for large sales teams; packaged and priced for small teams  -  the first holistic solution to telephone prospecting designed to:
 
1.       Guide you in designing the ideal telephone prospecting program for your company; and then,
2.       Train the sales team on how to efficiently and effectively operate your new program; and then,
3.       Help you analyze reports and hold the sales team accountable for achieving their telephone prospecting goals each week.     
 
 Attend this Webinar to hear the details of a training and management program that can finally put you in control of the business process that feeds your pipeline.  You will see how to:
 
·         Provide each sales rep with a set of pursuit rules; and then, enable them with a fast and easy tool to pursue every name on their list perfectly according to those rules.
·         Provide each sales rep with a way to successfully handle each and every negative response they will hear when they ask for an appointment.
·         Analyze the automatic, accurate performance reports to determine how well each rep is doing and make any needed corrections.
 
The Community Academy in Memphis will start on June 7th, so click below to register for one of these Webinars:
 
Tuesday May 11th at 4 Central  https://www2.gotomeeting.com/register/748412771
Thursday May 13th at 4 Central https://www2.gotomeeting.com/register/812438242

Tuesday May 18th at Noon Central https://www2.gotomeeting.com/register/276218986

 

 




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