Mistake #6 – Asking leading questions

“You would like to save money wouldn’t you?” Remember, less than five percent of the people we call think they are in the market for what we’re selling when we call. If they don’t think they need us and don’t want to talk to us (because we’re interrupting them), this kind of question backs us into a corner (how can we say no to that question without sounding like an idiot) is offensive and does nothing but tick them off even more at the interruption.

Try our Bridge Questions as their objective is to get our targets to stop thinking about how to get us off the phone and open their minds to a short conversation about how we’ve helped others accomplish something we’d like to talk to them about.

To read more on how Bridge Questions work, take a look at the supplemental Blog for today.